at some point (you don’t remember when), you surrendered. you’ve
always loved brands. the Nike logo, the UA logo. they trigger
something deep inside of you. you find yourself staring at it when
you’re out in public. to some extent, even “lesser” brands draw your
eye – adidas, reebok. anything and everything that looks even mildly
athletic on a guy draws your attention. basketball shorts, sneakers,
and especially bright colors – you can’t look away from bright
colors, neons, anything made to look like it could go fast and lift
hard, and it’s kind of easy to just zone out on it, even out in public,
find yourself suddenly like, oh, wow, was i just staring that long. in a
daze for days. and you’ve noticed that there’s more and more of it
everywhere. even on guys who aren’t that athletic, there’s that UA
logo, the dip of the U neatly intersecting with the arc of the A. your
eye even follows the path of the letters, until they aren’t letters
anymore, just two curved lines, and then they resolve into the U and the
A again, and back and forth, just like that.at some point, you
decided that it wasn’t worth fighting anymore, if you ever actually were
fighting. were you? it starts slowly, with a pair of socks, maybe.
you’re stealing glances down a lot to see the brand nestled between
lines of cotton. could be white socks. could be black socks. could be
ankle or crew height. when you’re at the gym (you go to the gym now)
you wear the brand on your basketball shorts. you recently were unable
to stop yourself from going into the sports store and purchasing branded
sneakers. your eyes steal to the neon collection. maybe you walk out
with something neon. maybe you wear it out. maybe you purchase it
online and rip into the package as soon as it arrives in your mailbox.
maybe once you have it in your hands, you can’t help yourself, you’re
tearing at your t-shirt, you’re ripping it in your haste maybe – the
small threads at the neck and under the arms popping – and you put that
color and that brand on, and you exhale and zone out. before you know
it, you’re at the gym, and you’re lifting weights, and you’re drawing
attention to yourself.if you think about it, you might
figure out how it happened. if you think about it. but when you think
about it, your brain just kind of … skitters away, slides off to one
side. it’s not that you can’t think about it, it’s just that you
somehow firmly choose not to, each time. there is a wall of filmy
glass between you and it. all you know is that, somehow, at some point,
you’ve changed, and you seem to continue to be changing. and it all
started with those two curved lines, that brand. it triggers something
deep that has risen to the surface.
Muscle Tf Lover 